Tag Added

Last updated: July 29, 2025

Use this guide to understand how the Tag Added trigger works in GoHighLevel (GHL), and how you can control which tags appear and trigger automations.


🔄 What This Trigger Does

When a tag is added to a contact — either manually or automated (via GHL or Zapier) — you can use that as a trigger to kick off an automation.

You can:

  • Start a workflow

  • Send a message

  • Assign a task

  • Or trigger any other follow-up steps


🧩 Trigger Setup in GHL

You’ll see a “Tag Added” trigger option when creating a workflow. This lets you:

  • Choose specific tag to start the automation

  • Run actions immediately after that tag is applied


🔧 Manage Available Tags (Sendblue Dashboard)

To control which tags are available in GHL:

  1. Log in to your Sendblue dashboard

  2. Click the gear icon (Settings) on the left-hand side

  3. Click “Conversation Tags” at the top

  4. Select the tags you want to make available for use in GHL workflows


Manually Add Tags (to Trigger an Automation)

To manually add a tag to a contact:

  1. Go to the Conversations tab in Sendblue

  2. Click the far right button on the top right of a message/conversation

  3. Click “Add New Tag”

  4. Select a tag from the list

This will trigger any GHL workflow that uses the Tag Added trigger with that tag.


💡 Tips

  • You can use tags added from Zapier, GHL, or manually — they all work.

  • Use clear, specific tag names (e.g. booked-call, no-show, cold-lead) so it’s easy to manage logic later.

  • Tags can be used across conversations, contacts, and workflows — super flexible.